Darren Bettencourt, Founder

Leading Strategist in Luxury Real Estate & Entertainment PR

Darren Bettencourt is a leading strategist in luxury real estate and entertainment PR and the founder of Bettencourt Collective, a bi-coastal, bespoke public relations advisory representing clients across the top global markets in real estate and entertainment. Partnering with top brokerages, developers, brokers, networks, and stars, Bettencourt Collective creates meaningful narratives that engage targeted audiences and deliver measurable impact.

Darren began his career working with A-list talent manager and film producer Steven Chasman on the hit film The Transporter, where a character—Darren "Wall Street" Bettencourt—was named in his honor. He later worked for the creator of Modern Family before relocating to NYC, where his PR career flourished.

Darren has worked with talent on top series, including every Million Dollar Listing city and Real Housewives franchises in New York City, New Jersey, Potomac, and Beverly Hills. Most recently, he spearheaded the launch of HBO Max’s Selling the Hamptons and partnered with the BBC to debut Crazy Rich Agents.

At Bettencourt Collective, Darren’s bi-coastal presence and global market expertise drive campaigns that transform visibility into influence and help brokers and talent become household names. By redefining what’s possible in luxury real estate and entertainment PR, Darren consistently delivers results that make headlines and leave lasting impressions.